In 1968, Bob Seger signed with major label Capitol Records and formed The Bob Seger System. This group was essentially a Michigan proto-punk band not unlike the SRC or The Frost. Their first single was the anti-war message song "2+2=?", which reflected a marked change in Seger's political attitudes from "The Ballad of the Yellow Beret". The single was again a hit in Detroit, but went unnoticed almost everywhere else.

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